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Valuing Data Management

White Paper Published By: Data Blueprint
Data Blueprint
Published:  Apr 02, 2014
Type:  White Paper
Length:  22 pages

Organizations maintain data-based assets in hopes of successfully employing them in support of strategy. In an attempt to provide valued products and/or services, a customer relationship management (CRM) strategy should attempt to improve what is known about the wants and needs of existing customers. An organization may desire to transfer its inventory to its suppliers and to only play the role of transaction broker. A third strategy might be to use data to obtain significant efficiencies from productions/operations, ensuring a low cost advantage.

This White Paper will review:

  • Defining Value
  • Data Management Project Goals
  • Project Alignment with Strategy
  • Data Project Success
  • Goal Measurement
  • Reasons for Failure
  • Project Decision Making
  • Difficulty Obtaining Funding
  • Organizational Data Management Maturity
  • Organizational Data Centric Thinking



Tags : 
data, data management, data value, return on investment, white paper

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