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2015 State of Sales

White Paper Published By: Salesforce
Published:  Jan 06, 2016
Type:  White Paper
Length:  37 pages

Salesforce Research surveyed more than 2,300 global sales leaders to discover:

  • The unifying goals, stumbling blocks, and success metrics for today’s sales teams 
  • How high-performing sales teams are evolving to stay ahead of the curve 
  • Areas where sales is doubling down to supercharge business in the next 12–18 months. 
This report highlights sales trends in 2015, including the central role of sales teams in an integrated customer success platform. Throughout the report, data is examined relative to sales performance to identify patterns for overall customer success.

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