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Metrics That Matter

White Paper Published By: Looker
Published:  Sep 27, 2017
Type:  White Paper
Length:  7 pages

Creating metrics to measure the success or failure of your business may seem simple, but there are many avoidable mistakes that business leaders make every day. 

Many leaders end up focusing on “vanity metrics”, which might make the business look healthy, but do not actually give you insights into what is going on. And worst case, they are masking larger issues that you need to know and should be addressing.

In this report, learn from other data-driven businesses how to avoid vanity metrics and focus on metrics that matter.

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