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Published By: Innovative Systems     Published Date: Feb 21, 2019
From years of data quality initiatives, hundreds of case studies, and research by industry experts, a number of common data quality success factors have emerged. This paper discusses key characteristics of data quality initiatives and provides actionable guidelines to help make your project a success, from conception through implementation and tracking your ROI. Readers will learn how to: • Quantify the effect of poor data quality on the organization • Prioritize projects for faster ROI • Gain buy-in, from employees through senior management
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Innovative Systems
Published By: MapR Technologies     Published Date: Aug 04, 2018
Legacy infrastructures simply cannot handle the workloads or power the applications that will drive business decisively forward in the years ahead. New infrastructure, new thinking and new approaches are in the offing, all driven by the mantra 'transform or die.' This book is meant for IT architects; developers and development managers; platform architects; cloud specialists; and big data specialists. For you, the goal is to help create a sense of urgency you can present to your CXOs and others whose buy-in is needed to make essential infrastructure investments along the journey to digital transformation.
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MapR Technologies
Published By: Melissa Data     Published Date: Jan 18, 2018
Maintaining high quality data is essential for operational efficiency, meaningful analytics and good long-term customer relationships. But, when dealing with multiple sources of data, data quality becomes complex, so you need to know when you should build a custom data quality tools over canned solutions. To answer this question, it is important to understand the difference between rules-based data quality, where internal subject matter expertise is necessary – and active data quality, where different domain expertise and resources are required.
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Melissa Data
Published By: HERE Technologies     Published Date: Mar 11, 2019
Increasingly sophisticated location technology makes it possible for data scientists to gain a deeper understanding of their target audiences – and how to reach them. Accurate and precise intelligence can give more timely and complete insights into audiences than ever before. As one of the world’s leading location platforms in 2018, HERE shares insights and solutions to buying location data for better audience segmentation.
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location data, ad tech, location targeting
    
HERE Technologies
Published By: HERE Technologies     Published Date: Mar 11, 2019
This is an at-a-glance guide to the key questions to ask when buying data to improve your audience segmentation from HERE, one of the world’s leading location platforms in 2018.
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location data, ad tech, location targeting
    
HERE Technologies
Published By: HERE Technologies     Published Date: Mar 11, 2019
This is an at-a-glance guide to the key questions to ask when buying data to improve your audience segmentation from HERE, one of the world’s leading location platforms in 2018.
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location data, ad tech, location targeting
    
HERE Technologies
Published By: HERE Technologies     Published Date: Mar 11, 2019
Audience segmentation is key to any marketing strategy. Without it, a brand is flying blind – wasting spend and resources. However, the good news is that increasingly sophisticated technology makes it possible for brands to gain a deeper understanding of their target audiences – and how to reach them. This is especially true of location intelligence-driven advertising which can give more timely and complete insights into audiences than ever before. As one of the world’s leading location platforms in 2018, HERE shares insights and solutions to buying location data for better audience segmentation.
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location data, ad tech, location targeting
    
HERE Technologies
Published By: Sage People     Published Date: Jan 31, 2019
The way we work has completely transformed. New technology is changing how, where and when we work. In this new landscape, businesses face challenges around growth, talent acquisition and productivity. Employers need to embrace new technology to get ahead in this new world of work, and put people at the heart of their strategy. However, HR and People leaders are in fierce competition for that all-important slice of budget and that makes building the strongest business case for technology investment vital. This guide is designed to help HR and People leaders like you get the financial support you need. You’ll get practical, effective tips on: • Understanding and explaining the true benefits of investing in a new HR system and likely return on investment • Positioning HR as a leader of change throughout your business • Ensuring your HR vision fits in with the business strategy • Getting management and key stakeholder buy-in • Building the strongest business case and the most powerful el
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Sage People
Published By: Avi Networks     Published Date: Mar 06, 2019
Modern application architectures such as microservices are changing the way that modern enterprises run their infrastructure. Enterprises have become application-centric, investing significant effort and resources on continuous delivery goals and DevOps practices to achieve automation of routine IT and operations tasks. And now with the emergence of containerized applications, it is critical to re-evaluate how application services are provided across data centers and multiple cloud environments.
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Avi Networks
Published By: Trustpilot     Published Date: Oct 26, 2018
If you’ve ever ordered your morning coffee and felt uninspired by the request to participate in an online survey or leave a social review regarding your experience, you probably didn’t have a particularly noteworthy experience. If you’re willing to take time out of your day to leave online feedback, it’s usually because you want to warn people about a bad encounter, or to help them make a better buying decision. Think the online review phenomena might sometimes have ulterior motives? Read on to see what we uncovered.
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Trustpilot
Published By: InReality     Published Date: Feb 11, 2019
Whether they start in-store, on-the-go, or from their couches at home, today’s shoppers travel complex buying journeys, crossing multiple channels and devices— all while expecting retailers and brands to understand them and meet their growing expectations. This new study reveals what motivates in-store shoppers to make a purchase and keep them coming back again and again.
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InReality
Published By: MindTouch     Published Date: Mar 18, 2019
Today, the average person has instant access to an immeasurable quantity of information. Smartphones and mobile devices put it all at one’s fingertips. It is part of an unprecedented shift that puts customers squarely in the driver’s seat. As a result, the balance of power has decisively shifted from sellers to buyers—from products and services to the customers who consume them. Companies now face a simple but critical choice: prioritize the customer experience, or risk going by the wayside. The companies that thrive are those that obsess over proactively meeting customer demand for timely and effortless experiences.
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MindTouch
Published By: Anaplan     Published Date: Mar 12, 2019
In 1973, CNL founder James M. Seneff, Jr. took a $5,000 loan from his father and began his own business by buying real estate in downtown Orlando for less than $3 a square foot. Forty years later, his investment has grown to become CNL Financial Group, one of the nation’s leading private investment management firms. Since its inception, CNL and/or its affiliates have formed or acquired companies with more than $33 billion in assets, and invested more than $15 billion in real estate assets.”
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Anaplan
Published By: HireVue     Published Date: Mar 01, 2019
Time to fill has nearly doubled in the last 10 years. Fewer candidates are on the market, and those that are don’t stay there long. Imagine if you could achieve same day hiring - a zero day time to fill. IN THIS EBOOK, YOU'LL LEARN: • How to achieve a zero day time to fill, filling requisitions the same day they open • Why you don’t need to sacrifice hiring speed for new hire quality • The simple tech stack that empowers same day hiring • How to earn the necessary buy-in from hiring managers • You’ll also see this approach in action at two different companies, and how they achieved a zero day time to fill. Download the free eBook now
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HireVue
Published By: HireVue     Published Date: Mar 05, 2019
The AI-in-recruiting space has exploded, leaving many recruiting leaders feeling overwhelmed and poorly qualified to evaluate vendors. Our AI Buying Guide is designed to help TA leaders cut through the hype and misinformation that surrounds artificial intelligence, and make highly qualified, informed buying decisions. YOU’LL LEARN: • What AI is, and what makes it different from previous technological innovations • Why different types of organizations see different levels of success with AI - and how to prep yours to maximize the impact • How to evaluate vendors across the 3 steps of the buying process • How to build a rock-solid business case for AI-driven recruiting technology Download the guide now.
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HireVue
Published By: TIBCO Software     Published Date: Feb 26, 2019
Every financial services firm understands the importance of data. More is better. Sooner is better. Accessing it, understanding it, and taking advantage of it before the competition is better. In the mid-2000s, Financial Services was the first industry to strongly adopt data virtualization as a disruptive, new technology for accessing and integrating more data, faster and more easily than ever before. Buy and sell side groups at the largest institutions led the charge, followed soon after by risk management and compliance units. The leading mutual fund providers, along with hedge funds, led the next wave of adoption. In recent years, commercial banks and insurers have accelerated their use of data virtualization. And today, analyst firms such as Gartner, Inc. and Forrester project continued data virtualization adoption for both first-time use at new firms and expanded deployments at existing sites. This whitepaper provides 10 examples of TIBCO Data Virtualization enabled applications f
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TIBCO Software
Published By: Coyote Point Systems     Published Date: Sep 07, 2010
If your organization's servers run applications that are critical to your business, chances are that you'd benefit from an application delivery solution. Today's Web applications can be delivered to users anywhere in the world and the devices used to access Web applications have become quite diverse.
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coyote point, adc, buyer's guide, web applications, server load, server hardware, networking
    
Coyote Point Systems
Published By: Coyote Point Systems     Published Date: Sep 02, 2010
At a projected market of over $4B by 2010 (Goldman Sachs), virtualizationhas firmly established itself as one of the most importanttrends in Information Technology. Virtualization is expectedto have a broad influence on the way IT manages infrastructure.Major areas of impact include capital expenditure and ongoingcosts, application deployment, green computing, and storage.
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coyote point, adc, buyer's guide, web applications, server load, server hardware, networking, virtualized network, vlb advanced
    
Coyote Point Systems
Published By: Coyote Point Systems     Published Date: Sep 02, 2010
In this paper, we'll explore how to use Coyote Point's Envoy to ensure 24x7 availability and fast connections for web content deployed at more than one geographiclocation.
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coyote point, adc, buyer's guide, web applications, server load, server hardware, networking, virtualized network, vlb advanced, load balancing
    
Coyote Point Systems
Published By: Coyote Point Systems     Published Date: Sep 02, 2010
The idea of load balancing is well defined in the IT world: A network device accepts traffic on behalf ofa group of servers, and distributes that traffic according to load balancing algorithms and the availabilityof the services that the servers provide. From network administrators to server administrators to applicationdevelopers, this is a generally well understood concept.
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coyote point, adc, buyer's guide, web applications, server load, server hardware, networking, virtualized network, vlb advanced, load balancing
    
Coyote Point Systems
Published By: Anaplan     Published Date: Mar 12, 2019
In 1973, CNL founder James M. Seneff, Jr. took a $5,000 loan from his father and began his own business by buying real estate in downtown Orlando for less than $3 a square foot. Forty years later, his investment has grown to become CNL Financial Group, one of the nation’s leading private investment management firms. Since its inception, CNL and/or its affiliates have formed or acquired companies with more than $33 billion in assets, and invested more than $15 billion in real estate assets.”
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Anaplan
Published By: Marketo     Published Date: Feb 11, 2019
Beyond the time-saving and efficiency benefits, marketing automation enables business processes that are essential to any modern marketing department. For B2B companies, this includes lead nurturing, lead scoring, and lead lifecycle management. For B2C companies, it includes cross-sell, up-sell, and customer loyalty. And for all companies, it includes marketing ROI analytics. Nurture relationships with leads that aren't ready to buy. On average, only 20% of leads are sales-ready when they first come in. This means you need a disciplined process – known as lead nurturing – to develop qualified leads until they are sales-ready. Done well, nurturing can result in 50% more sales leads at 33% lower cost per lead. Retain and extend customer relationships. The marketer's job is far from finished once someone becomes a customer. For most industries, the real value comes from retaining and deepening the customer relationship over time. This includes selling more of the same product to the cus
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Marketo
Published By: Marketo     Published Date: Feb 11, 2019
Advertising has evolved. No longer is it restricted to print publications, static billboards, radio, and television. Modern technologies have opened the door to a whole new era of advertising–digital advertising. Digital advertising allows marketers and advertisers to reach and appeal to their core audiences in new ways and with more precision. The challenge of meeting the modern buyer's expectation of a continuous, cross-channel, and personal experience is met with new ad technology and innovations that continue to advance at break-neck speeds. New ad technology platforms, types of ads, methods of tracking, dynamic ad content, and advances such as the Internet of Things now provide endless opportunities for marketers and advertisers to engage their customers personally and across channels. In this comprehensive, 110+ page guide, we cover topics from the evolution of digital advertising, to how to structure your digital marketing team, to testing and optimization. Loaded with checkli
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Marketo
Published By: Marketo     Published Date: Feb 11, 2019
Lead generation has become an important strategy for modern marketers, as they strive to create demand and get their messages heard by increasingly sophisticated, multi-channel buyers. In today’s complex world, marketers should use lead generation to build brand awareness, nurture prospects and customers, qualify leads, and ultimately generate measurable revenue. In this comprehensive, 160 page guide, we cover topics ranging from content marketing and website SEO to telesales and content syndication — all through the lens of lead generation. Packed full of checklists, charts, and thought leadership from the leading experts in marketing today, TheDefinitive Guide to Lead Generation will teach you how to collect information from prospects across every channel, and deliver the highest quality leads to your sales team. ResizedImage389253 dog with laptop lead generation You’ll learn how to: Define a lead and understand his or her buying journey Build a robust lead generation strategy t
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Marketo
Published By: Velaro     Published Date: May 06, 2014
Did you know that those who respond to a proactive online chat invitation are 6 times more likely to buy than the average website visitor? Download this paper for practical advice on using proactive chat to increase sales online sales and customer satisfaction.
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live chat, live chat software, proactive live chat, online sales conversions, ecommerce, online customer experience, customer support productivity, online sales, enterprise applications
    
Velaro
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