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Published By: Adobe     Published Date: Aug 22, 2013
Some people want more "likes" because their goal is increased awareness. Others may struggle with losing customers and want improved customer service to reduce churn rates. Whichever challenge your strategy is trying to solve, you will find only a short-term solution if you deal with each challenge in isolation. What you need is an integrated approach that puts social media at the heart of your business as a solid foundation for long-term growth.
Tags : 
customer experience management, social media data, web trends and analytics
    
Adobe
Published By: Adobe     Published Date: Jan 21, 2014
Discover this year’s biggest social marketing trends in our Social Intelligence Report. You’ll learn where the greatest opportunities are in paid, earned, and owned social—and you’ll discover new tools and strategies for building stronger engagement and better results.
Tags : 
social marketing, social technology, social listening, social reach, social relationship, social media marketing, adobe
    
Adobe
Published By: Adobe     Published Date: Jan 21, 2014
Forrester identifies the social technology marketers need. Download this Forrester report to discover the four social technology categories that matter most to marketers, along with tips on how to select the right vendors.
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social marketing, social technology, social listening, social reach, social relationship, social media marketing, adobe
    
Adobe
Published By: Adobe     Published Date: Feb 20, 2014
The 2013 holiday shopping season blew by at a record pace. With six fewer days between Thanksgiving and Christmas than 2012, Adobe Digital Index speculated that retailers may lose up to $1.5 billion in potential revenue if marketing programs failed to capture even greater daily sales than the Digital Index model predicted. Now that the season is complete, Digital Index has just released its 2013 eCommerce Benchmark and Holiday Shopping Report which offers more than 25 eCommerce benchmarks — and points to some holiday shopping surprises.
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adobe, adobe social, social media, marketing, ecommerce, retail, online shopping, holiday shopping, benchmarking, acquition, customer engagement, conversion funnel, customer loyalty, mobile shopping
    
Adobe
Published By: Adobe     Published Date: Feb 20, 2014
Download our 2014 Digital Trends report, created in partnership with eConsultancy, to discover the trends that are driving exceptional customer experiences — and the tools you need to gain a competitive edge. Based on a global survey of more than 2,500 marketers, our report found that customer experience, mobile marketing, and content marketing are major business imperatives for 2014. However, only 23% of marketers believe they have the tools they need to maximize their impact in these areas. Get the report now to uncover more insights for the coming year, including: - B2C brands will focus on targeting and personalization - Two-thirds of respondents will experiment with new media - Brands will zero in on mobile customer behavior
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adobe, adobe social, social media, marketing, ecommerce, retail, market data, digital trends, benchmarking, user experience, customer experience, content marketing, targeting, conversion, mobile marketing, branding
    
Adobe
Published By: Adobe     Published Date: Feb 20, 2014
Adobe positioned highest in Ability to Execute and Completeness of Vision in Gartner’s Magic Quadrant for Web Content Management. Gartner’s evaluation is based on Adobe Experience Manager, part of the Adobe Marketing Cloud. Adobe is named a Leader and is positioned highest in both Ability to Execute and Completeness of Vision.
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gartner, adobe, adobe social, digital asset management, web content management, adobe experience manager, aem, internet marketing, marketing, customer engagement, user experience, mobile applications, content management
    
Adobe
Published By: Adobe     Published Date: Aug 05, 2014
Social media continues to shape the digital marketplace with how brands can engage their consumer. Whether its through a sponsored link on Twitter, an inline ad with Facebook, or retail placement on Pinterest, an understanding of the current trends will go a long way to producing a successful social media marketing campaign.
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social media, digital, brands, marketing campaign, consumer, digital marketplace
    
Adobe
Published By: Adobe     Published Date: May 13, 2015
The Adobe Digital Index provides its key insights, recommendations and predictions of both Social and Search in this Digital Advertising report
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adobe digital advertising, social advertising, search advertising
    
Adobe
Published By: Crowdtap     Published Date: Jul 03, 2012
New from Crowdtap, learn why influence is the hottest topic in marketing and social media. We'll show you how to tap your brand's peer influencers to drive advocacy and boost word-of-mouth online and off with 5 Keys to Success in Influencer Marketing.
Tags : 
influence, influencer, influence marketing, influencer marketing, influence score, social marketing, social roi, social media, word-of-mouth, wom, word-of-mouth marketing, wom marketing, advocacy, brand advocates, brand advocacy, digital marketing, buzz marketing, product sampling, marketing research, marketing insights
    
Crowdtap
Published By: Jive Software     Published Date: Mar 11, 2013
A new study crunches the numbers and reveals the hard-dollar impact of using Jive -- For companies considering social collaboration technology but looking for proof of hard ROI and payback, a major new study offers compelling evidence.
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social business, collaboration, community management, social enterprise, social software, knowledge management, enterprise applications
    
Jive Software
Published By: Jive Software     Published Date: Mar 11, 2013
3 secrets behind aligning employees to company strategy -- Download this white paper to learn 3 ways to align and engage employees with social software.
Tags : 
social business, collaboration, community management, social enterprise, social software, employee engagement, social intranet, enterprise collaboration, enterprise communication, enterprise social, knowledge management, enterprise applications
    
Jive Software
Published By: Jive Software     Published Date: Mar 11, 2013
How the latest social business solutions can help you get new hires selling more, faster -- Read this white paper to learn how you can help new hires get into the field with up to date information and with the right resources at their finger tips.
Tags : 
sales execution, sales effectiveness, social technology, sales tools, sales enablement, social business, knowledge management, enterprise applications, business technology
    
Jive Software
Published By: Jive Software     Published Date: Mar 11, 2013
There's a better way to manage deals -- For a sales organization, email and CRMs don't enable precise teamwork. Read this white paper to learn how social business tools bring critical deal management capabilities.
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sales execution, sales effectiveness, social technology, sales tools, sales enablement, social business, knowledge management, enterprise applications, business technology
    
Jive Software
Published By: Jive Software     Published Date: Mar 11, 2013
Traditional content centric systems and other conventional tools don't provide rich interaction. That requires a very different set of capabilities that only new generation tools can offer. Learn 4 ways that social tools an turn your reps into stars
Tags : 
sales execution, sales effectiveness, social technology, sales tools, sales enablement, social business, knowledge management, enterprise applications
    
Jive Software
Published By: Jive Software     Published Date: Mar 11, 2013
Innovation is the lifeblood of growth-oriented companies. In a fast-paced global marketplace that's more competitive than ever. Learn how to unleash the untapped potential in your company.
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social business, collaboration, community management, social enterprise, social software, employee engagement, social intranet, enterprise collaboration, enterprise communication, enterprise social, knowledge management, enterprise applications, business technology
    
Jive Software
Published By: Jive Software     Published Date: Mar 11, 2013
Take the productivity leap -- Boost output as efficient as possible, and bottom line will follow. You need engaged employees who can work together without obstacles. Learn 5 ways a collaboration platform can boost productivity for your company.
Tags : 
social business, collaboration, community management, social enterprise, social software, employee engagement, social intranet, enterprise collaboration, enterprise communication, enterprise social, knowledge management, enterprise applications, business technology
    
Jive Software
Published By: Jive Software     Published Date: Mar 29, 2013
How the latest social business solutions can help you get new hires selling more, faster
Tags : 
sales, sales onboarding, resources, knowledge, social, social business solutions, hiring, recruiting
    
Jive Software
Published By: Jive Software     Published Date: Mar 29, 2013
6 Ways Social Team Collaboration can Drive Customer Service Success
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social, collaboration, customer service, client service, productivity, performance, roi, social
    
Jive Software
Published By: Jive Software     Published Date: Mar 29, 2013
How To Turn Customers Into An Extension Of Your Support Team, Cut Costs And Drive Satisfaction
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customer service, client service, customer retention, communication, social, social media
    
Jive Software
Published By: Jive Software     Published Date: Mar 29, 2013
New Solutions Can Help You Get Campaigns to Market Sooner, Cut Costs, and Boost Results
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marketing, campaigns, campaign strategy, cmo, social business, social media
    
Jive Software
Published By: Jive Software     Published Date: Mar 29, 2013
When it comes to producing collateral and other assets, marketing has been stuck in the past.
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marketing, campaigns, campaign strategy, cmo, social business, social media
    
Jive Software
Published By: Oracle     Published Date: Sep 24, 2012
This paper will outline why social recruiting is becoming an imperative for companies today and how you can get started in reaching highly qualified candidates and passive job seekers while building brand recognition and reducing sourcing costs.
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social recruiting, social network, recruiting, human resources, legal risks, business technology
    
Oracle
Published By: Oracle     Published Date: Jan 28, 2013
Your company may see the potential for social recruiting or may be using tools today, but a social recruiting strategy needs to be part of overall company goals and objectives to deliver true return on investment (ROI).
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social recruiting, social network, recruiting, human resources, legal risks
    
Oracle
Published By: HP - Intel® Xeon® processors     Published Date: May 06, 2013
This IDC white paper describes the challenges associated with managing the growing complexity of IT infrastructures, with a focus on support services for the enterprise. It highlights the important role of support services in maximizing system performance and minimizing downtime. The paper also examines the HP Insight Online, HP Insight Remote Support, and HP Proactive Care service offerings, specifically for HP ProLiant Gen8 servers featuring Intel Xeon technologies — including an analysis of the return on investment (ROI) from these programs for existing HP customers.
Tags : 
it infrastructure, roi, enterprise, performance management, downtime, remote support, support
    
HP - Intel® Xeon® processors
Published By: uberVU via HootSuite     Published Date: Oct 10, 2012
Find out how to use our Facebook Timeline best practices to help your organization build an effective social media strategy, strengthen relationships with your brand's community and see your ROI on your Facebook campaign.
Tags : 
social media management, social media strategy, social media strategies, social strategy, social business, social enterprise, enterprise social networks, facebook strategies, facebook strategy, facebook best practices
    
uberVU via HootSuite
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